Lauren Boczek has nearly two decades of experience in the marketing, advertising and promotions sectors. She began her career as a broadcast professional at just 16 with West Virginia Radio Corporation, where she served as a news anchor, executive producer and morning show host
on various stations and networks for the company. Lauren went on to graduate from West Virginia University in 2009 with a Bachelor’s Degree from the Perley Issac Reed School of Journalism with concentrations in Public Relations and Political Science.
Following nearly a decade in broadcasting, she was recruited by West Virginia-based MVB Bank. Lauren floated in various roles in retail banking and mortgage lending as the bank expanded, while also serving as Marketing Director for the entire corporation. During her time at MVB, she was involved in two M&As, as well as leading the marketing initiative for the bank’s integration with a Virginia-based mortgage company. Lauren was recruited away from MVB by Wells Fargo in 2014, where she expanded her knowledge in the financial sector by earning her Series 7 (General Securities Representative Qualification) and Series 66 (Uniformed Combined State Law) Licenses. After spending time as a Financial Advisor, Lauren decided to get back to her roots and join L&K Marketing – a family-run advertising agency.
While serving as an account executive with the rm, Lauren returned to MVB Bank as an outside consultant, assisting them in the opening of several more branches. She also managed accounts with car dealerships, various restaurants and physical therapists.
In 2018, Lauren founded her own creative agency, The L Agency, where she serves as Chief Creative Officer. The agency represents clients in a variety of sectors, including restaurants, franchises, retail and public figures. Their services include graphic design, digital marketing, website development and traditional advertising. The L Agency’s sister company, L.A. West, is a promotional supply and design company, spearheaded by Lauren and her business partner, Alexis Lorenze. The duo enjoys designing apparel, staff uniforms, giveaways and more for companies and individuals.
From September through May, Lauren can be found spending her nights and weekends at West Virginia University’s Milan Puskar Stadium and Coliseum. She serves as a Public Address (PA) Announcer for various Mountaineer varsity sports and athletic events, including football, women’s basketball, volleyball and baseball.
In her spare time, Lauren enjoys relaxing on her deck with a glass of wine and a good book.